E-waste is defined as any discarded electrical or electronic equipment. This comprises products that are either thrown away or donated to a charity reseller such as Goodwill. When an item in a store goes unsold, it is frequently discarded. Toxic compounds naturally leach from the metals inside e-waste when it is buried, making it extremely harmful.
As per E-waste Rule 2016, the E-waste defined as ‘electrical and electronic equipment, whole or in part discarded as waste by the consumer or bulk consumer as well as rejects from manufacturing, refurbishment and repair processes.
Many valuable, recoverable elements can be found in e-waste, including aluminum, copper, gold, silver, polymers, and ferrous metals. In order to conserve natural resources and the energy needed to produce new electronic equipment from virgin resources, electronic equipment can be refurbished, reused, and recycled instead of being land-filled.
Mercury, lead, cadmium, beryllium, chromium, and chemical flame retardants are among the toxic and hazardous compounds found in e-waste, and they have the potential to leak into our land and water.
Under Buy-back Scheme, in cases where the customer wants to discard their old product, they may call the Toll-Free number (1800-102-5679) and our representatives shall approach the customer and buy the said discarded product from the customer in consideration.
The Customer shall also be free to deposit the discarded product at the nearest collection point and he will get a discount voucher and shall be eligible for the discount on the purchase of selected new products of the Company. The company will coordinate with other independent vendors who may sell the e-waste/EOL product collected by them.
The company will furthermore elaborate its scheme and shall keep updating the same based on the experience faced while implementing the said schemes on a quarterly basis.
For collection of e-waste, the Company has set up a toll-free number where any customer may call and register itself for either depositing its old product free of cost or otherwise under the buy-back program initiated by the company. The company shall give its toll-free number on their product manuals, website, social networking platforms, and at its various connected premises for its customer information for disposal of the e-waste. The customer can directly call these numbers, and the e-waste will be directly collected by the company or by its recycler partner. The company has a recycler partner who manages logistic services through OM Logistics Limited, available at most of the locations at its collection centers.
The company has tied up with E-Waste Recyclers India (EWRI) for the collection of all our e-waste PAN India and disposes of the same at their plant at Facility – Industrial Area Shed No-15, RozkaMeo Industrial Area, Nuh, Mewat, Haryana-122103. Customers can reach or call the Toll-Free No 1800-102-5679. Our representatives explain to them the process of disposal and make them aware of the nearest drop point available to drop the e-waste. We also provide information about the incentives we will offer against their end-of-life product. If any customer wants to handover the material from their doorstep, we send either our logistics team or the E-waste Solutions team to collect the items and channelize the same to our e-waste partner plant for final processing.

